… through a glass of milk, a watermelon and other familiar objects in the dramatic slow-motion style of the movie, The Matrix. It is a grotesquely beautiful view of bullets at 10,000 frames per second exploding at these everyday "targets."
Imagine what happens when a bullet hits a head.
Get inspired about how to grab attention for your cause, idea or business. See this new one-minute video that delivers a stop-you-in-your-tracks, anti-gun violence message to television viewers in the UK.
Kudos to the creators, AMV BBDO and Therapy Films. They used the remarkable Phantom camera that was also used in the Nike Golf and Tiger Woods “Swing Portrait” spot.
This spot, “Stop the bullets. Kill the gun.” has sparked debate, of course.
Hat tip to Very Short List.
